(01)The case
One of the world's finest Panettone, made inside Padova's prison by master pastry chefs working alongside inmates, and praised by the New York Times. It sells through e-commerce, corporate gifting, its own stores and resellers. We designed, built and run one system across every channel: a single customer data platform, communication timed to each customer's occasions and purchase patterns, and journeys that take people from first discovery to reorder, with every touchpoint measured on sales.
- The company
- A world-class Panettone made inside Padova's prison.
- The goal
- Grow sales worldwide, in every channel.
- The system we built
- Every customer journey on one customer data platform: e-commerce, corporate gifting, stores and resellers.
(02)Go deeper
Go through the Pasticceria Giotto system with our team
Leave your details. One of our team will walk you through what we built, how it works and what it produced, and answer your questions.
