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(03)  Crédit AgricoleFinance · Banking

The infrastructure of an innovation community

  • Community experience design
  • Startup scouting and selection
  • Corporate engagement
  • Omnichannel creative production
  • Lifecycle automation
  • CRM
  • Engagement analytics
(01)The case

One of Europe's largest banking groups runs an innovation community that brings its corporate clients together with the most promising startups: two very different audiences that must be found, engaged and kept active at the same time. We designed, built and run the infrastructure behind the community: startup scouting and selection, corporate engagement, creative production on every channel and a journey automated from the first invitation to every milestone, on one data layer, at the scale of a banking group.

The company
One of Europe's largest banking groups.
The goal
Grow its community of corporates and startups.
The system we built
The infrastructure of its innovation community: creative production, partner nurturing and startup recruitment.
(02)Go deeper

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