Dolci Preziosi

Challenge

Bring a omnichannel campaign badge to Dolci Preziosi for Easter 2023.

6
Talents involved
  • Strategist
  • Creative Director
  • Copywriter
  • Graphic Designer
  • Producer
  • Team Coordinator

Approach

We have polled a panel of consumers to find the image and memory they associate most with Easter.
We identified it in a gesture unaware.

Dolci Preziosi Communication

Solution

“Easter with its nose up” is the concept that tells the wait to discard the Easter egg and discover its surprise. Because if certain languages are universal, Rediscover them It takes us back to when we were kids.

Dolci Preziosi Communication